Brand support

Fantom makes it easy for brands and retailers to share a promotion. Brands supply codes to retailers, set the prize structure, and receive their share of the marketing data — while the retailer drives footfall and basket size.

• Brand and retailer co-funded campaigns
• Sponsorship activation (sports, entertainment, events)
• Shared marketing data with privacy-compliant partitioning
• New product launches and category drives
• Cross-promotional mechanics across multiple SKUs